TTK Prestige Ltd Hiring for Head of Retail Marketing at Bengaluru, Karnataka, India Full Time

• Position Title-Head-Retail Marketing
• Location – Bengaluru (Corporate Office).
• Total Experience – 10 to 15 Years.
• Qualification – MBA (Marketing) (Full Time is Compulsory).
• Reporting to Head – Marketing.
• Direct Reporting –Yes ( Approx 2 to 3)
• Languages Known- English & Hindi.
• Industry- FMCD (Preferably Small Appliances)/Consumer Durable/ Retail /Building Material /Telecom/ Apparel/Travel (Luggage).

Key Responsibilities:-

A) Prestige Exclusive store marketing:-

• Drive store central marketing calendar in line with brand calendar across ATL and Digital mediums
• Drive local store marketing objectives through BTL and activations and hyperlocal marketing
• Drive in-store visual merchandising, planograms, product communication and display requirements
• Own the Prestige Xclusive channel advertising and promotions budget.

B) Customer Experience:-

• Driving customer delight initiatives through brand alliances in gift cards, payment solutions and EMI through agencies and team
• Drive customer engagement and experience through Loyalty Program, Endless Aisle, WhatsApp commerce and data-driven Omni channel communications flows
• Improve store experience through Customer Feedback and customer service metrics, Store Audits
• Support with Strategic planning and setting up of business processes through process improvements (automation) and monitoring to create a conducive culture for growth
• Training – Drive the store and team learning objectives through E-Learning and Classroom Training sessions.
• Store Visits And travel – Regular market visits to gain market intelligence and feedback from stores & retail team.

C) New Store Opening:-

• Provide Design support for all FOFO stores and ensure customer experience standards are maintained. Provide signage, branding, fixtures, and related support for bringing store design to life
• Project manage all Company store openings – recee, design, BOQ, Capex, Vendor finalization, kick-off, supervision, payments, handover, asset register.
• Maintain store standards at all Co stores and drive revamp and renovation projects as required to upgrade store shopping experience.
• Own the company store capex budget and drive timely and cost-effective execution with the help of vendors and internal team members.

Remarks-

Candidates having the following experience will be preferred.

• Core Retail Marketing Experience is a must.
• Exposure to an Organized Retail chain is compulsory.
• Consumer Experience– taking care of store design + VM is compulsory
• Must have handled Retail marketing and Store opening.
• Handled multiple agencies independently.
• Strategic Thought is a must
• Looking for a stable candidate only (Frequent job changes will be not considered).