Responsibilities –
– Complete responsibility of Facebook ads for Dry Fruits category.
– End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum revenue)
– Daily campaign management across all the acquisition and remarketing campaigns
– Own channel ROI and drive improvement through data analysis & funnel optimization techniques.
– Allocate budgets and analyse and recommend modifications to ad spends
– Collaborate with marketing teams to guide A/B creative tests, and spend scaling tests on online campaigns to identify what works best.
– Optimize marketing budgets to maximize CAC and efficiently scale new customers.
– Create an effective campaign management strategy, source and implement the most effective keywords and optimize campaigns based on performance.
– Quickly build an understanding of beverages and beverage user types in order to effectively match the two across funnels.
– Conduct regular competitor research to understand relevant gaps and opportunities.
– Develop and analyse multi-touch attribution to track performance across the funnel to drive optimization.
– Develop hypotheses and perform relevant testing to recommend optimizations.
– Leverage customer insights to better segment, target and reach potential customers.
Job Types: Part-time, Freelance
Contract length: 3 months
Part-time hours: 10 per week
Salary: ₹5,000.00 – ₹10,000.00 per month
Schedule:
Ability to commute/relocate:
Speak with the employer
+91 7011798257
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