Responsibilities: The ideal candidate will be responsible for managing and engaging with the organisation’s online community in a way which builds platform/ brand awareness.
Project Management: Plan and execute activities to increase engagement and adoption within the BeBodywise community. Collaborate with cross-functional teams to set goals and metrics for community initiatives.
Community Engagement: Implement strategies to drive user participation in discussions, events, and activities. Develop creative campaigns to retain and nurture existing community members.
User Adoption and Growth: Work with marketing teams to attract new members. Design onboarding processes for active participation
Analytics and Insights: Analyse community metrics and user behaviour using tools like Clevertap or Mixpanel. Present actionable insights to the management team.
To help grow the Little joys parents community
Plan social content and maintain a content calendar
Requirements:
Proven Project Management Experience: Previous experience as a community manager or social media manager
Strong Analytical Skills: Proficiency in using analytics tools to make data-driven decisions and optimise community performance.
Community Engagement Expertise: Track record of successfully driving engagement and retention in online communities.
Consumer-Centric Mindset: Empathy and understanding of women’s health and wellness needs.
Communication and Collaboration Skills: Strong verbal and written communication skills to interact with community members and cross-functional teams.
Passion for Women’s Health and Wellness: Genuine enthusiasm for making a positive impact on the community.
Qualifications:
Bachelor’s / Masters degree – preferable in marketing or advertising
5+ years’ in marketing, advertising, community or social media role
Strong written and verbal communication skills
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