Job Description :
PURPOSE OF THE ROLE
Through great execution and influence, drive Primary and secondary sales in outlets in line with set targets
Person will be responsible for managing sales and maintaining rapport at CSD run outlets.
ROLE REQUIREMENTS
Qualification: MBA in Sales & Marketing
Experience:
3 years experience in Alco – Bev sales or
5 years experience in consumer sales (FMCG or Telecom)
Knowledge & skills:
• Client Relationships
• Sales Planning
• Retail Sales/ Customer Engagement
AREAS OF RESPONSIBILITYPERFORMANCE MEASURES (QUANTITATIVE / QUALITATIVE)
• Responsible for the brand wise / segment wise sales volume achievement in the territory by developing and monitoring individual sales objectives on monthly / quarterly and annual basis.
• Coordinate with relevant stakeholders for ensuring Primary and Secondary Sales
• Ensure the NSR/ GSV achievement in the territory is as per budget by selling profitable brands and maintaining the right brand mix.
Quantitative
• Maintain the overall distribution of the brands by ensuring the availability of relevant SKUs and variants of the respective brands in the territory.
• Manage the new product launches in the region.
• Execute merchandising and promotional programs as per national and regional marketing strategies.
• Responsible for training, deployment and evaluation of the third party employees.
• Ensuring the visit frequency and coverage of the outlets in the territory is as per the daily journey plan.
• Responsible for the correct and timely submission of the claims and daily sales report and relevant repots.
• Keep a track on the competitor’s activity and report the same to the reporting manager.
• Ensure the RTC implementation at the retail outlet level. Maintaining the organisation standard wrt.
• Quality, distribution, visibility, promotion, price and persuasion at the outlet.
• Execute of the marketing plans in the territory as per the guidelines of the from state / regional marketing team while working within company policies, resources and budgets.
• Maintain good relationship with relevant stakeholders in their respective area
• Ensure the collection of the Form-C/BFA as per the organisation’s norm.
• Likes to carry out analysis
• Good at networking
Worker Type :
Regular
Primary Location:
Bangalore Sales
Additional Locations :
Job Posting Start Date :
2022-01-03-08:00
As a global leader in beverage alcohol, our 200+ brands are part of everyday celebrations in over 180 countries. Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world.
Ever since Arthur Guinness took out a 9,000 year lease on a Dublin brewery, some 250 years ago, we became a business that is defined by the character of the people who work here. It took immense character from Alexander Walker to convince the captains of every ship in the port of Glasgow to take crates of Johnnie Walker to the four corners of the world. Today, nothing’s changed.
We’re proud to be more than 27,775 talented people . While they make our iconic brands ever stronger around the world, we help them go further than they thought possible. Diageo is where you’ll find a wide variety of personalities, experiences and perspectives , wherever you’re based in the world. It makes for a stimulating and rewarding working environment, where everyone can flourish.
DRINKiQ
What’s your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know on DRINKiQ website (https://www.diageo.com/en/in-society/drinkiq/alcohol-facts/) .
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