Godrej & Boyce Mfg. Co. Ltd. Hiring for Market Research (Consumer Insight) B2B – Mumbai at Mumbai, Maharashtra, India Full Time

About the Company:

Established in 1897, Godrej is one of India’s oldest and most trusted brands. Over 600 million people use our products and services every day – from consumer goods and furniture, real estate and power distribution to infrastructure development, industrial logistics, precision manufacturing and aerospace. Our founder, Ardeshir Godrej, was a persistent inventor and a strong visionary who could see the spark in the future. We believe that while our past distinguishes us, we are only as good as what we do next.

While remaining an integral part of India, fully one-fourth of Godrej business is conducted globally in more than 60 countries. At Godrej, we enable you to do work that’s good for you, your customers, your community and good for the people around you – essentially, work that you can be proud of.

KRA:

The incumbent will be responsible to drive consumer insights across Godrej and Boyce:

The Key result areas are –

• Lead syndicated, quantitative and qualitative B2B research projects
• Insights mining for the organization

Building research and innovation capabilities within the organization

Job Description:

Lead syndicated, quantitative and qualitative research projects

• Identify and lead cross B2B research projects.
• Conduct B2B market research to deliver relevant market intelligence to support cross BU research needs.
• Syndicated data pulling, evaluation and reporting to gauge actionable insights.
• Ensure quality and rigor in research design, execution, analysis, and reporting.
• Identify relevant agencies and collaborate with them to deliver researches based on the business requirement.
• Develop project timelines and ensure project milestones and deliverables are met.
• Communicate and disseminate findings, insights, and recommendations to stakeholders and broader audiences as appropriate.

Insights mining for the organization

• Building insights repository
• Gather and organize all research reports, and insights across the organization
• Explore, analyse and disseminate latest trends from industry reports / syndicated reports.
• Share relevant insights and trends with BUs on regular basis.

Building research and innovation capabilities within the organization

• Orchestrate masterclasses and design thinking workshops (digital)​
• Organize learning sessions by inviting industry veterans and professors to deliver talks on research areas.
• Conduct workshops with BUs in collaboration with external agencies on new research methods, insight generation, synthesis and derive business solutions.​

Essential Qualification:

MBA or PG full time mandatory

Essential Experience

• 5 -7 years of experience in B2B Market Research with substantial exposure in both qualitative and quantitative research.
• Experience in a business-to-business (B2B) environment
• Research experience in domains like healthcare, construction materials, clean energy, intralogistics and supply chain
• Experience in secondary, syndicated, competitive intelligence research.

Preffered

• Expertise on application of range of Quantitative Research tools/techniques
• Formulating research problem, research design and data analysis
• Experience in using scientific methods, processes, algorithms, and systems to extract knowledge and insights from many structured and unstructured data.
• End to end experience working on challenging projects that involve design research, synthesis and design strategy.

Skill Required

• Experience with both quantitative and qualitative research methodologies.
• Market/category segmentation
• Market and competitive analysis
• Syndicated research
• Design Thinking
• Data analysis and interpretation
• Digital and Technical skills
• Ability to analyze and interpret data in an insightful manner. Ability to articulate insights and design the key solutions.
• Collaboration, cordination and team work

Preffered Skill

• Ability to craft good research briefs along with business teams.
• Ability to draft quiz on trends/ industry news to engage internal employees
• Provide strategic insights and business recommendations to business teams basis market research and data from secondary sources as well as qualitative tools.
• Excellent documentation habits, presentation skills, and oral and written communication abilities, including the ability to distill complex ideas into simple explanations.
• Designing skills and adobe designing tools knowledge