Customers
Version 1 August 2012 Customer Relations Co-worker
Common retail competence profile 2
© Inter IKEA Systems B.V. 2012
Commercial/Business
I optimise the relationship with our customers in order to drive sales growth and sustained
long-term profitability. I do this by:
solutions that meet the needs of individual customers’.
on this.
ensuring I use the appropriate manuals from Inter IKEA Systems to help me optimise our
customers’ shopping experience.
delivery.
People
experience for our customers in order to drive sustained long-term profitability.
me because I understand we are most effective when we work together and amplify each
other’s efforts.
improving my competence.
Financial
by my manager to ensure the effective execution of our action plan.
action plan supports this.
delivery.
results I have influence over and how to balance this with the needs of my customers.
To drive sales growth and sustained long-term profitability, by establishing and retaining a life-long relationship with existing and new customers. This is achieved by working in partnership with our customers and other functions to:
The aim is to motivate our customers to shop with us more frequently because they trust us to make their shopping experiences successful and their visits worthwhile. Every customer counts.
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