Niqx Informatics and Analysis Pvt Ltd Hiring for Looking for Media Research and Analyst urgently at New Delhi Full Time

Media analysts make extensive use of audience research figures produced by organisations such as DART for Advertisers (for online advertising), the National Readership Survey (for newspapers/magazines), the Broadcasters Audience Research Board (for television), Radio Joint Audio Research (for radio) and Poster Audience Research (for poster effectiveness).

Typical responsibilities include:

• selecting research methods appropriate to pre-defined client criteria
• designing and using qualitative and quantitative research tools such as questionnaires, focus groups, interview schedules etc
• reading press releases and broadcast coverage and assessing whether stories are favourable or detrimental to clients
• analysing campaign performance and research results using a variety of numerical and IT tools
• summarising and finalising data at the end of projects
• entering data into client databases
• supporting and advising coding and client account staff
• making presentations
• writing reports
• attending information sessions
• networking with media owners
• ensuring set deadlines are met

Preferred Industry Experience

• Press cutting agencies
• Media analysis firms
• Media owners
• Television channels
• Radio stations
• Magazines
• Newspapers

Job Types: Full-time, Walk-In

Pay: Up to ₹35,000.00 per month

Schedule:

• Monday to Friday

Work Remotely:

• No