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Private Jobs / Private Sector
PepsiCo Hiring for Sales Associate at Delhi, Delhi Full Time
Responsibilities
General Purpose(Job Overview)
CE handles single/multiple distributors ranging over different scale of business. He/She is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability.
The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He/She will be instrumental in resolving market challenges and ensuring incremental business.
Key Metrics
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Sec Value Achievement Vs. Plan
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Outlets/Distribution Addition
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Range Selling (Including focus on innovation)
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%age Outlet billed
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Order Cancellation Rate
Main Responsibilities & Tasks
Market
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Delivering Secondary monthly targets and Gross Revenue growth
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Planning routes efficiently to increase productivity
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Increase Net Distribution by increasing number of outlet served
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Increases Weighted Distribution by increasing SKU count in existing outlets
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Ensuring stock availability and Rack Execution as per planogram
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Relationship building in the market to maximize customer satisfaction
Training & Communication
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One-on-One training of PSRs (Pre-Sales Representatives) to develop business understanding & sales capability
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Monthly target setting for each salesmen
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Works with PSRs in market to coach him/her on market execution
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Monitors PSR performance using regular sales reports
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Communicates incentives and motivates PSRs to achieve targets
Distributor
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Distributor/Hub/Spokes appointment and retirement for territories
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Managing DB health (ROI) by ensuring adherence to Joint Business plan
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Jointly responsible for recruitment and retention of sales representatives
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Minimizing expiry/stales by ensuring FIFO and stacking norms of products
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Tracking correct and timely delivery of orders in the market
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Ensuring food compliance of every distributor
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Facilitating development of distributor on PepsiCo sales competencies
Key Capabilities / Competencies
Competencies
Knowledge
1. FMCG Sales and Distribution Model2. Computer – Excel, Word, Outlook3. Local language (good to have) and Basic English 4. Data proficiency – ROI ModelSkills1. Negotiation2. Communication3. People management 4. Time Management 5. Critical Thinking 6. Analytical Ability 7. Problem Solving
Key Interfaces
Internal
Area Sales ManagerMarket Development ManagerSales Development ManagerRevenue ManagerSupply Chain ManagerUnit Finance ManagerUnit HR Manager
External
CustomersDistributorsSales Representatives | 3rd Party
Qualifications
Qualifications
- Any under graduation- Post Graduation (Tier 2/3 College)- Preferable MBA
Experience
- 2 Years- FMCG/ Similar Sales and Distribution