Revenue Marketing Strategist
Location: India
Level: Specialist (8+ years)
Reports To: Director – Marketing Operations
Role Overview
You are the connective tissue between buyer behavior, account-level intent, and pipeline creation. In this role, you’ll unify inbound lead data (from demo forms, chatbot interactions, user signups) with intent signals (from Terminus, G2, and Bombora) to prioritize accounts, orchestrate campaigns, and accelerate deals.
Your work will go beyond lifecycle marketing—this is full-funnel revenue orchestration. You’ll translate live market signals into targeted campaigns, retargeting strategies, and Sales engagement plays in close partnership with Brand, Events, Sales, and Marketing Ops. You’ll also own funnel performance reporting and be a key voice in diagnosing drop-offs, pipeline risks, and program optimizations.
If you’re energized by interpreting signals, influencing strategy, and activating coordinated GTM plays that drive measurable revenue, this is your seat at the table.
Key Responsibilities
Lead & Lifecycle Strategy
ABM Campaign Planning & Execution
Sales Alignment & Enablement
Event & Field Marketing Integration
Insights, Funnel Integrity & Reporting
Required Experience
You Bring
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