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Private Jobs / Private Sector
Shoppers Stop Hiring for Brand & Digital Marketing Manager at Mumbai, Maharashtra, India Full Time
- To provide Strategic direction & plan to strengthen brand. Planning and execution of national promotions ad events to achieve the targeted footfalls.
- Understanding the business requirements and then translating them into strategic marketing initiatives for the company.
- Developing and executing the annual marketing calendar for the brand (at the national and regional level).
- Analysis of region wise and store wise requirements and strategies to improve performance at a store level.
- Identifying new opportunities in media and leveraging them to deliver better visibility for the organization.
- Create an annual PR plan for the brand and drive the same with association with the corporate communication manager.
- Liaise closely with the advertising media and event agencies to ensure effective communication for the brand.
- Achieve targeted budgets.
- Efficient and effective management and motivation of team members.
- MIS management and ensuring that the annual marketing plans (national and regional) are executed within budgets.