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Private Jobs / Private Sector
APPBELL Technologies Hiring for (1) Digital Marketing at Pune, Maharashtra, India Full Time
Job Description
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Work Location: Pune Experience:Fresher No. of Position: 1 Interested Candidates send in your resumes at hr@appbell.com Position Summary: As a Digital Marketing, you will support the digital marketing team in implementing various marketing strategies to promote our organization’s products or services. You will assist with developing and executing digital campaigns across multiple platforms and channels, analysing data to optimize performance, and contributing to the overall growth and success of our digital marketing initiatives. Key Responsibilities:
- Assist in the creation, execution, and monitoring of digital marketing campaigns, including email marketing, social media advertising, search engine marketing (SEM), display advertising, and content marketing.
- Support the SEO team in conducting keyword research, optimizing website content, and improving organic search rankings.
- Assist in monitoring and analysing website performance using tools like Google Analytics to identify areas for improvement.
- Conduct keyword research to identify high-value keywords for off-page optimization.
- Develop and execute off-page SEO strategies to increase website visibility and improve search engine rankings.
- Provide insights and recommendations based on data analysis to enhance off-page SEO performance.
- Help develop compelling content, including copywriting, for various digital channels such as websites, blogs, social media, and email newsletters.
- Collaborate with the social media team to create engaging and relevant content for social media platforms.
- Monitor social media channels, respond to inquiries or comments, and participate in community management efforts.
- Research and identify new social media trends, tools, and platforms to enhance our digital presence.
- Assist in analysing key performance indicators (KPIs) and digital marketing metrics to evaluate the effectiveness of campaigns.
- Provide insights and recommendations based on data analysis to optimize campaign performance and achieve marketing objectives.
- Prepare regular reports on campaign results, including metrics such as website traffic, conversion rates, and engagement levels.
- Conduct market research to identify industry trends, customer preferences, and competitor strategies.
- Help compile and analyse data to gain insights into target audiences and improve targeting and segmentation efforts.
- Collaborate with cross-functional teams, including marketing, design, and sales, to align digital marketing efforts with overall business goals.
- Stay up-to-date with the latest digital marketing trends, technologies, and industry best practices through continuous learning.
Qualifications and Skills:
- Graduation in Any field
- Basic understanding of digital marketing principles, channels, and tools.
- Familiarity with social media platforms, content management systems, and digital analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to manage multiple tasks simultaneously.
- Analytical mind-set with the ability to derive insights from data.
- Creative thinking and problem-solving skills.
- Self-motivated and eager to learn and contribute to a fast-paced team environment.