Britannia Industries Limited Hiring for Business Development Officer at Mumbai Metropolitan Region Full Time

Position Overview:

Responsible for driving secondary value & volume objectives in HORECA accounts. This position will ensure adequate service level in market & build business by new accounts acquisition in HORECA. .

Educational Qualification

Graduation

Experience

2-4 years of experience in HORECA

Desired Competencies

• Market Execution, Business Development, Channel Partner Management, Selling & Negotiation,
• Should have experience of working in FMCG sales function, preferably in Institution channel and HORECA

Key Responsibilities

Ensure achievement of secondary sales targets in HORECA

• Achievement of category wise dairy targets

Business Development – New account addition in HORECA and operationalize dairy category wise plans

• Able to spot opportunities in HORECA and convert them into incremental business
• Tie up with HORECA suppliers
• New account acquisition in HORECA
• Leverage New Product Launch or Consumer Promos.
• Track & review performance of new products / schemes
• Track and review performance of PSM’s

Ensure adequate service level in market & build business in existing & new accounts

• Ensure adequate servicing at accounts
• Maintain relations with existing accounts
• Increase the depth and width per dealer
• Perform activations as per decided by ASM

Market Intelligence

• Collect & report required market information on competitor activities like promotions (trade & consumer), service day, off-take, prices, new launches, visibility etc

Maintain records & systems

• PJP data
• MIS reporting

Represent Britannia for consumer complaints

• Visit consumer to address & sort quality complaints.
• Inform Quality about status of complaint