CIEL HR Services Hiring for Key Account Manager at Bengaluru, Karnataka, India Full Time

Job Description

Key focus of the Role:

Maximizing sales revenues and achieving sales & amp; collection targets through promoting & selling advertising space on radio & digital platforms of Fever network to clients

Role will involve:

• Understanding, optimizing & packaging Advertisements & Content Inventory

• Carrying out research on clients & understand their marketing strategy

• Gathering market, competition/customer information to maximize revenue

• Creating briefs according to client’s needs with support from programming/creative team

• Pitching of advertising options to clients on Radio & Digital platforms

• Negotiating on rates and deliverables of a campaign with the buyers and managers for closing deals

• Ensuring timely delivery of commitment through internal coordination

• Coordination and integration with the Programming and Creative Solutions team.

• Keep Business information and customer records up to date

• Focus on New Business Development, Pure Money, Client Led Activations (CLA), Advertiser Funded Programs (AFP)

• Optimum utilization of Sales Tools (SPANCO, CPG, SFDC etc)

Drive Digital Sales

• Understanding of Digital/Social Media Sales: Metrics related to Campaigns like Impressions, Reach, CTR (Click Through Rates), Leads etc.

• Understanding of Digital/Social Media Pricing: CPM (Cost per Mille/Thousand), Cost per Click (CPC), Cost per Video View (CPVV), Cost Per Lead (CPL), Cost per Full Video View etc

• Understanding basic formats of Digital Sales : Display, Video (Pre Roll, Mid Roll, Native, Contextual)

• Digital sales for Podcast, FabPlay, FabMarket & other HT Digital offerings (i.e. hindustantimes.com, livehindustan.com, livemint.com)

• Understanding of selling influencers on social media & their relative costing

• Effective monetization of all social/digital platforms of Fever network

• Coordination with digital marketing team for campaign execution

Focus on achieving monthly Collections targets

BEHAVIORAL SKILLS: (Attitude, Aptitude and Abilities) :

• Exceptional interpersonal & communication skills
• High on energy & very agile
• Strong ability to grasp market challenges
• Customer Centric & Result Oriented
• Strong client relationships
• Understanding of client needs and brands
• Well versed with latest Digital Sales strategies

TECHNICAL SKILLS: (Skill set required to do the job- Tools, Technical Knowledge, Certifications etc)

• Excellent knowledge of MS Office
• Good understanding of the digital environment of adspace
• selling
• Able to analyze and interpret data

Key Skills/Experience: Corporate Sales and B2B Sales Required Experience : 3-10 Years Qualifications : MBA/PGDM Salary : Based on Current drawings, Experience and Interview Performance Job Type: In House/Office People open for relocation can apply