Job description
Roles and Responsibilities
§ Plan & Schedule camps & aggressive field activities at potential places in order to get maximum output.
§ To Coordinate with the PAN India Corporate Marketing Team to monitor and analyse hospital media exposure.
§ Generating huge data of patients through conducting innovative ground activities.
§ Closed supervision of each marketing activity and provide robust feedback (Training, Camp planning & execution, Media planning, CMEs, RTMs, Doctors meet, contact centre, etc.).
§ Negotiating with vendors for cost-effective deals, giving a proper understanding of their responsibilities (Liabilities) and utilize them as our external force (team).
§ Manage all the promotional material of the hospital namely: information booklet, leaflets, handbills, brochure, invitation cards and other related materials. These shall include the content, design, creativity and proof-reading, etc.
§ Extensive knowledge of current market conditions and ensure that any directly relevant information is communicated to key stakeholders.
§ Develop relationships with hospitals, businesses and community groups to promote the Hospital and Hospital Services.
§ Check the staff allowances: OPD tie-up’s, Overseas CME’s, Camp related ground activities, Monthly allowances, Centre oriented activities, CSR activities etc and send for the approval to higher authority.
§ Check & verify daily reporting and send to the higher authority for attendance approval of field marketing and backend staff.
WORK EXPERIENCE
2-3 years of relevant industry experience
FUNCTIONAL COMPETENCY
§ Knowledge of current market scenario. § Good Communication and soft skills.
QUALIFICATION
MBA in marketing
IT PROFICIENCY
MS Office/ Software friendly
Job Type: Full-time
Salary: ₹150,000.00 – ₹350,000.00 per year
Schedule:
Experience:
Work Remotely:
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