J&J Family of Companies Hiring for Marketing Head at Maharashtra, India Full Time

Marketing Head – 2206097119W

Description

Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science — bringing creative ideas, products and services to advance the health and well-being of people. Every day, our more than 130,000 employees across the world are blending heart, science and ingenuity to profoundly change the trajectory of health for humanity.

At Johnson & Johnson Medical Devices Companies, we are using our breadth, scale and experience to reimagine the way healthcare is delivered and help people live longer, healthier lives.

In a radically changing environment, we are making connections across science and technology to combine our own expertise in surgery, orthopedics, vision and interventional solutions with the big ideas of others to design and deliver physician and patient-centric products and solutions.

As pioneers in medical devices, we continually focus on elevating the standard of care—working to expand patient access, improve outcomes, reduce health system costs and drive value. We create smart, people-centered healthcare to help the patients we serve recover faster and live longer and more vibrantly.

Johnson & Johnson Vision, a member of Johnson & Johnson’s Family of Companies, is currently seeking a Marketing Head Role to lead a ACUVUE Brand / product platform for India, to be based in Mumbai.

Johnson & Johnson Vision is committed to improving vision correction for consumers worldwide. Since ACUVUE® transformed vision correction in 1988 with the world’s first soft disposable contact lenses, we’ve passionately pursued new innovations, technologies, and the highest quality standards to help consumers see better, connect better, and live better through our world-leadig ACUVUE ® Brand of Contact Lenses.

The Marketing Head / Lead will each lead the planning, implementation and execution of all marketing strategies & initiatives aligned with Business Goals of India to deliver the business targets of the Country. She / HE will be responsible to Build the Category / Master Brand ACUVUE in India to increase Penetration from 1% , Acquire New Weare and Acquire New Stores through a complete Marketing Plan to drive the same. New wearer recruitment and demand generation via Core Portfolio, new product launches, advertising across media platforms (Traditional, Print, Online, Social media), PR, POSM development, research and insight generation amongst ECPs and consumers, A&P and forecast management, competition and pricing analysis, and the development of product and communication concepts, consumer complaint handling.

Key responsibilities

II.

List key responsibilities for this role

Responsibilities

• Lead, develops and executes the marketing strategies and plans fr the assigned product platform

• Lead business-planning sessions, drive marketing initiatives and act as a team leader managing resources of marketing projects

• Lead and develop consumer communication campaigns and content, including TVC, print, social digital, PR, POSM.

• Lead the planning and execution of product launches and new initiatives, including launch meetings, sales planning sessions and sales training.

• Lead research projects such as equity studies, and Consumer/ECP insight generation.

• Lead and perform analyses on consumer, marketplace, pricing and competition etc.

• Own the A&P with expertise in budgeting, forecasting and pay-out analyses.

• Implement process improvements.

• Develop peers and lead across functions.

• Participate in business discussions with Local, Regional and Global leaders

• Prepare regular reports and consolidate Dashboards.

• Manage 3rd party agency relationships.

Qualifications

Qualifications

III.

Minimum education required for competent performance:

• B- School Graduate

• At least 5 to 8 years of strategic marketing experience and brand management experience gained preferably from a reputable FMCG company.

• Sales and Marketing experience is preferred.

• Analytical, team player, self-confident, bi-lingual (English/Hindi).

• Innovative and Business Excellence oriented.

• Strong knowledge in strategic marketing planning, insights generation, branding, product messaging, and advertising/content creation for digital

• Strong communication and interpersonal skills. Ability to lead through influencing cross-functional and senior management to impact decision -making.

• Highly motivated, and can work independently, who is a good initiator with multi-task and time management skills.

• This position will be located in Mumbai may require up to 20% time of travel (post-covid) to different States in India

Are you ready to impact the world?

Johnson & Johnson offers an unusual experience to professionals looking for an opportunity to work with hardworking people who share your real passion for caring in an environment that empowers you to drive your own career.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

This description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Primary Location Asia Pacific-India-Maharashtra-Greater Mumbai

Organization Johnson & Johnson Private Limited (8080)

Job Function Marketing

Req ID: 2206097119W