LinkedIn is the world’s largest professional network, built to help members of all backgrounds and experiences achieve more in their careers. Our vision is to create economic opportunity for every member of the global workforce. Every day our members use our products to make connections, discover opportunities, build skills and gain insights. We believe amazing things happen when we work together in an environment where everyone feels a true sense of belonging, and that what matters most in a candidate is having the skills needed to succeed. It inspires us to invest in our talent and support career growth. Join us to challenge yourself with work that matters.
LinkedIn Marketing Solutions is a Billion-dollar plus industry in India and native advertising is the fastest growing component of that market. LinkedIn India is the market leader in B2B content marketing domain that is expected to grow at 50%+ YOY. We help businesses achieve their marketing ROI objectives with a suite of superior products that includes native advertising and programmatic. We are investing in the Content Marketing ecosystem through various thought leadership initiatives that will enable us to capture the opportunity that the market provides.
This position is a key contributor in helping showcase LinkedIn as a premier network for new brands or entities to market to the world’s professionals. You will evaluate assigned sales portfolio and set strategic objectives to grow revenue and collaborate with multiple internal and external stakeholders to deliver against numbers.
This role provides an opportunity to build expertise in digital advertising specifically focused on content marketing and marketing technology. You will have the ability to create thought leadership on Marketing Solutions narrative and influence key marketers/marketing organizations as well as agency groups / partner entities.
At LinkedIn, we trust each other to do our best work where it works best for us and our teams, and this role can be performed remotely in most locations in the country of employment.
Responsibilities
Assume ownership of assigned portfolio, develop strategic acquisition plans detailing critical insights and new business opportunities
Develop and cultivate deep relationships with senior executive clients at SVP, VP and CMO levels and leverage to build expertise on client’s business or industry specifics, competitive landscape and product differentiators
Proactively reach out to customers and/or agencies, deliver a customized solution and ensure delivery to pre-defined campaign KPIs
Identify and implement intelligent client research, ROI reporting and industry-specific information by leveraging internal tools and resources for teams’ benefit
Assess and understand the agency landscape, develop deep senior level agency relationships and drive engagement to influence spends
Structure and manage complex negotiations to successful closure and delivery
Consistent achievement of business-level revenue and consumption targets through disciplined pipeline, forecast and risk management on a monthly/quarterly basis
Basic Qualifications
BA/BS degree in marketing or a related field
5+ years of experience in B2B sales or advertising, media sales and / or business development
Preferred Qualifications
MBA or post-graduation (relevant)
Excellent verbal and written communication skills
Experience selling business solutions to marketers and driving revenue through development of long-term strategic relationships
Exposure to marketing technology / automation or online media sales at a top publisher platform or top-ranked domain consulting with brand / performance marketers
Ability to understand and manipulate data to form a compelling sales story
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India Disability Policy
LinkedIn is an equal employment opportunity employer offering opportunities to all job seekers, including individuals with disabilities. For more information on our equal opportunity policy, please visit http://careers.jobvite.com/linkedin/India-LinkedIn-Equal-Opportunity-for-Persons-With-Disabilities-Policy-2018.pdf
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
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