Michael Page IN Hiring for Head Influencer Marketing:12yrs, Agency at Mumbai, Maharashtra, India Full Time

Job Description

• Work in a worldclass Agency
• Work with the senior leadership

About Our Client

A global PR and advertising agency

Partner with leadership in clients, geographies, sectors and practices to develop and pursue client targets; support new business pitches.

Understand and track the skill sets available in the network in support of Influencer marketing; determine capability gaps.

Maintain relationships with clients and directly engage and provide leadership on accounts of strategic importance.

Work with the Influencer marketing team to collect and distribute relevant partner and industry updates to the network and maintain knowledge management for the business.

Develop campaigns grounded in a strategic approach by gathering audience, market and business insights, using a variety of tools and social insights platforms.

Take responsibility for campaign budget management to ensure campaign profitability and ensure deadlines and key milestones are met.

Pro-actively build strong relationships with client stakeholders and internal teams at all levels to ensure client retention and continued revenue growth.

The Successful Applicant

At least 12 years of experience in content, media, communications, marketing/PR with 8 years working in the influencer domain.

• Strong understanding of social media, influencers, content creators.

* Passion and familiarity with top influencer talent across various platforms and verticals. * Self-starter with leadership and team management skills who thrives in dynamic and fast paced environments.

• Strong understanding of content strategy and audience development and should know how to drive the viral campaigns locally
• An affinity for social networks and influencer marketing.

* Expertise in the video trends and virality and up to date with the latest trends, pop culture and news/media. * In depth knowledge of all legal regulations relevant to the influencer space. * Exceptional judgement when working with influencers, team members, client contacts, and vendors as well as strong negotiation skills. * Track record of successfully delivering influencer marketing campaigns

• Outgoing individual with excellent communication, interpersonal skills and work ethic.
• Excellent business writing, training, organizational and presentation skills.
• Ability to work independently, while being supportive of the established structure and open to direction, guidance.
• Good analytical skills in both understanding clients’ objectives and analyzing campaign performance.

What’s on Offer

This will be a great opportunity to grow one of the client’s priority lines of business, using the power of an integrated talent, creative, production, paid media and analytics team.

Work closely with the senior leadership team.

Quote job ref
JN-122021-4546466

Job summary

Function
Marketing
Sub Sector
Public Relations / Marketing Communications
Industry
Media & Agency
Location
Mumbai City
Job Type
Permanent
Job Reference
JN-122021-4546466