Mutual Mobile Hiring for Marketing Data Analyst at    Hyderabad, Telangana, India Full Time

Job Description

At Mutual Mobile, we are looking for a Marketing Data Analyst who’ll research and identify ways to build our brand and acquire new clients.
As a Marketing Data Analyst, your responsibilities will include tracking marketing spend, researching consumer behavior, and exploring market trends and opportunities. To be successful in this role, you should have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.Ultimately, you will ensure we spend our marketing budget efficiently and target our audience with clarity through successful campaigns.So, if you’re a tech-savvy professional with a keen eye for the latest trends in digital technologies, we would like to meet you.The salary range would be INR 58,000 – 77,000 monthly, and there will be a probation period of 3 months.*
Salary range and Job Title may vary depending on experience and skillset.*
Apply and get started by taking this simple pre-screening test by 22.03.2022: https://mutualmobile.link/c5a335**
Your LinkedIn Profile will act as a resume. So keep your LinkedIn profile updated before starting the test. Without completing the pre-screening test and submitting a completely filled LinkedIn Profile, we won’t be able to process your application.*
Requirements*
What you’ll do

• Understand business needs and objectives
• Develop strategies for effective data analysis and reporting from various sources
• Measure the ROI of advertising campaigns
• Report on marketing KPIs like leads, conversion rates, website traffic, and social media engagement
• Track email campaign metrics (delivery, open, click-through rates)
• Track important SEO metrics including organic traffic, conversion rates, and time spent on page
• Recommend website and campaign optimizations
• Conduct competitive research and analyze benchmarking data
• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation
• Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
• Build systems to transform raw data into actionable business insights
• Identify habits of our online customers and suggest ways to reach a broader audience
• Work closely with sales and marketing teams to identify opportunities for new client acquisition
• Standardized Reporting: Work with internal stakeholders to determine ongoing business intelligence needs in order to design, develop and produce ongoing reports and dashboards to support the business.
• Set up and Manage Tracking Mechanisms: Work with web developers to implement new tracking tools and ensure they are working properly on an ongoing basis.
• Bringing new ideas to the table relating to business questions, analytics approaches, datasets, and ways of working.

What you’ll need
**

• Candidates who graduated in 2017/2018/2019/2020/2021 with a Bachelor’s/Master’s Degree B.A/B.Com/B.B.A/B.B.M/B.Sc/B.Tech/M.A/M.Design/M.F.A/M.Com/M.B.A/M.Sc/M.Tech with disciplines (Marketing, Advertising, Communication, Computer Science, Statistics, Data Management, Economics or related field) are preferred
• 2+ years of work experience as a Marketing Analyst or Market Research Analyst or Data Analyst or Business Data Analyst or similar role
• Ability to identify target audience preferences and trends
• Ability to interpret large amounts of data and to multi-task
• Expertise in Google Analytics and Experience with PPC campaigns
• Search engines, web analytics, and business research tools acumen
• Knowledge of Excel, R/Python, and SQL; familiarity with business intelligence tools (e.g., Tableau, Google Data Studio, PowerBI)
• Strong communication and presentation skills
• Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy

Benefits

• Vacation & Paid Time Off
• Sick Leave
• Bereavement Leave
• Maternity & Paternity Leave
• Health Care & Insurance
• Work From Home
• Training & Development
• Performance Bonus

Job Type: Full-time