Responsibilities of Digital Marketing Executive: xc2xb7 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. xc2xb7 Design, build and maintain our social media presence. xc2xb7 Measure and report performance of all digital marketing campaigns, and assess against goals. xc2xb7 Identify trends and insights, and optimize spend and performance based on the insights. xc2xb7 Brainstorm new and creative growth strategies. xc2xb7 Plan, execute, and measure experiments and conversion tests. xc2xb7 Collaborate with internal teams to create landing pages and optimize user experience. xc2xb7 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. xc2xb7 Collaborate with agencies and other vendor partners. xc2xb7 Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. Requirements of Digital Marketing Executive: xc2xb7 BS/MS degree in marketing or a related field. xc2xb7 Proven working experience in digital marketing. xc2xb7 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. xc2xb7 Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. xc2xb7 Experience in optimizing landing pages. xc2xb7 Experience with A/B and multivariate experiments. xc2xb7 Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends). xc2xb7 Working knowledge of ad serving tools. xc2xb7 Experience in setting up and optimizing Google Adwords campaigns. xc2xb7 Working knowledge of HTML, CSS, and JavaScript development and constraints. xc2xb7 Strong analytical skills and data-driven thinking. xc2xb7 Up-to-date with the latest trends and best practices in online marketing and measurement. xc2xb7 Role: Digital Marketing Executive xc2xb7 Industry Type: Poliarc Media xc2xb7 Employment Type: Full Time, Permanent xc2xb7 Contact: +91-XXXXXXXXXX Job Types: Full-time, Fresher Salary: xe2x82xb915,000.00 – xe2x82xb920,000.00 per month Schedule:
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Expected Start Date: 23/01/2023
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