Sr. Digital Marketing Executive at Pune, aundh, pcmc, Pimpri, pimpri chinchwad, wakad, hinjewadi Full Time

Key Responsibilities:

1. Digital Marketing Strategy:

• Develop comprehensive digital marketing strategies tailored to each restaurant client’s needs and objectives.
• Analyse market trends, customer behavior, and competitor activity to inform strategy development.

1. Campaign Management:

• Plan, execute, and optimize multi-channel digital marketing campaigns (e.g., SEO, SEM, social media, email marketing, content marketing).
• Monitor and report on campaign performance, making data-driven decisions to improve results.

1. Content Creation:

• Oversee creating engaging and relevant content for various digital platforms, including websites, blogs, social media, and email newsletters.
• Collaborate with designers, copywriters, and other team members to produce high-quality marketing materials.

1. Social Media Management:

• Manage and grow social media accounts for multiple restaurant clients, ensuring consistent brand messaging and high engagement.
• Monitor social media trends and adjust strategies accordingly.

1. SEO & SEM:

• Implement and manage SEO strategies to improve organic search rankings and drive website traffic.
• Plan and execute paid search campaigns (Google Ads, Bing Ads) to achieve targeted ROI.

1. Analytics & Reporting:

• Utilise analytics tools (e.g., Google Analytics, social media analytics) to track and measure the effectiveness of digital marketing efforts.
• Provide regular reports and insights to clients and internal stakeholders, highlighting key performance metrics and areas for improvement.

1. Client Management:

• Build and maintain strong relationships with restaurant clients, understanding their unique needs and delivering exceptional service.
• Present campaign results, insights, and recommendations to clients clearly and compellingly.

1. Team Leadership:

• Mentor and guide junior digital marketing team members, fostering a collaborative, high-performance work environment.
• Stay updated on industry best practices and emerging trends to continuously improve the team’s capabilities.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, preferably within the restaurant or hospitality industry.
• Proven track record of successfully managing and optimising digital marketing campaigns across various channels.
• Strong understanding of SEO, SEM, social media, email, and content marketing.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
• Excellent analytical, organisational, and project management skills.
• Exceptional communication and presentation skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Benefits:

• Competitive salary and performance-based bonuses.
• Opportunity to work for Overseas Clients
• Opportunity to improve & learn new things
• Be part of a dynamic, young, friendly team striving for top quality and a fantastic work culture.
• There is a hell of a lot of stuff to innovate and learn at the same time
• Opportunities and guidance to learn new technologies, share knowledge and grow within the company and sector.
• Other benefits include Provident Fund, Insurance, personal growth opportunities, technology growth opportunities, etc.
• Comprehensive health insurance.
• Opportunities for professional development and career growth.