Role
Design, develop & manage the go to market plan for the business using a mix of marketing
strategies and programs – events/activations & webinars, product & thematic campaigns,
content marketing etc.
Conceptualize and manage all digital marketing campaigns and be on the lookout for
innovative customer acquisition and branding opportunities
Managing web content and rationalize, optimize, and oversee the structure and content of
our websites.
Drive an effective lead pipeline and manage the customer lifecycle for the businesses
Search Engine Marketing / Social Media Marketing – creating effective campaigns on Google,
Facebook (carousel ads, lead generation campaigns) and Instagram.
Oversee the production and maintenance of all sales materials, blogs, website, and social
media posts
Social Media / SMS Marketing / WhatsApp Marketing calendar and send messages with
strict adherence to the calendar.
Build suitable marketing alliances with non-conflict third parties and industry bodies to
enhance lead generation as well as the branding agenda of the businesses
Maintain strategic market & competitive intelligence – continuously gain insights into
customer behavior, untapped opportunities
Manage response to customer surveys like NPS and effectively analyze customer feedback,
current market conditions/market requirements
Maintain strong relationships with the stalkeholders to understand their priorities and
expectations and keep them abreast with latest developments pertaining to market,
competition and media.
Manage databases and maintain timely MIS, reviews and dashboards
Skills required
automobile industry.
as well as relationship building and networking skills
management skills
Job Type: Full-time
Salary: ₹450,000.00 – ₹600,000.00 per year
Schedule:
Ability to commute/relocate:
Education:
Experience:
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