Viva Toyota Hiring for Digital Marketing & Campaign Manager at Bengaluru, Karnataka Full Time

Digital Marketing Job Responsibilities:

· Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

· Designs, builds, and maintains our social media presence.

· Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

· Identifies trends and insights and optimizes spend and performance based on the insights.

· Brainstorms new and creative growth strategies through digital marketing.

· Plans, executes, and measures experiments and conversion tests.

· Collaborates with internal teams to create landing pages and optimize user experience.

· Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

· Identifies critical conversion points and drop off points and optimizes user funnels.

· Collaborates with agencies and other vendor partners.

· Evaluates emerging technologies.

· Provides thought leadership and perspective for adoption where appropriate.

Digital Marketing Qualifications / Skills:

· Creating and maintaining client relationships

· Self-motivated yet customer-focused

· Proficient in marketing research and statistical analysis

· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Education, Experience, and Licensing Requirements:

· Bachelor’s or master’s degree in marketing or a related field

· Proven working experience in digital marketing, particularly within the industry

· Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

· Experience in optimizing landing pages and user funnels

· Experience with A/B and multivariate experiments

· Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)

· Working knowledge of ad serving tools

· Experience in setting up and optimizing PPC campaigns on all major search engines

· Working knowledge of HTML, CSS, and JavaScript development and constraints

Preference would be given to candidates

· Having exposure of Automobile industry

· Familiar with Bengaluru Region and regional exposure to Kannadiga

Application Deadline: 31/12/2021

Job Types: Full-time, Regular / Permanent

Salary: ₹40,000.00 – ₹60,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

COVID-19 considerations:
Final Vaccination Certificate required

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 3 years (Preferred)
• total work: 3 years (Preferred)

Work Remotely:

• No