Being a VCM,
the roles and responsibilities are:
1. Product Knowledge:
Knowledge of product in a fashionable and commercial context Knowledge of materials, fabrics and styles Be acquainted with the stock in the store, incoming new products, trends and the competitors’ market Regular communication and feedback to product department in Spain HQ.
2. Customer Service:
Be acquainted with and apply the company’s customer service methods Be acquainted with the specific needs of the customers and be able to meet them
3.Visual Merchandise:
Be acquainted with and apply the company’s basic Visual Merchandising techniques. Be acquainted with, implement and be able to improvise visual merchandising standards to improve product display and store image Analyze and display product in accordance with the pictures sent from head office Manage and optimize furniture for the stores specific displays (hangers, benches, tables, etc.)
4. Product Reception:
Be acquainted with, apply and manage the product delivery process Be acquainted with, apply and manage the replenishment procedures
5. Team Management and Development:
Manage a team of visual commercials
Guide and train Visual commercials to perform their duties efficiently
6. Loss Prevention:
Participate in inventories, following the company’s procedures on the same Follow and teach the security procedures (fitting rooms, cash desks, zoning) to ensure a low. Inventory loss rate
7. Stock Management:
Be acquainted with and apply the stock room organisation procedures Use the tools available to be up to date on the stock rotation
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