Aditya Birla Group Looking For Lead Strategic NPD at Noida, Uttar Pradesh, Full Time

Key Result Areas

Supporting Actions

Market Analysis and Opportunity Identification

• Conduct market research, customer needs assessment, and competitive analysis to identify gaps and opportunities for innovative copper products in the electric vehicle sector.

Product Conceptualization and Development

• Lead cross-functional teams in translating market insights into actionable product concepts, specifications, and prototypes for new copper products tailored for EV applications.

Stakeholder Engagement and Alignment

• Collaborate with internal and external stakeholders, including automotive OEMs, EV manufacturers, regulatory bodies, and industry associations, to validate product requirements, secure buy-in, and drive alignment throughout the product development lifecycle.
• Cultivate strong relationships with customers, industry associations, research institutions, and government agencies to stay connected to market needs, industry standards, and funding opportunities for innovation in the EV sector.

Project Management and Execution

• Develop and execute project plans, budgets, and timelines for new product development initiatives, ensuring timely delivery of high-quality products that meet technical, commercial, and regulatory requirements.

Commercialization and Go-to-Market Strategy

• Develop comprehensive go-to-market strategies, including pricing, positioning, distribution channels, and marketing collateral, to drive product adoption and achieve revenue targets in the electric vehicle market.

Performance Monitoring and Optimization

• Monitor key performance indicators (KPIs), including product sales, market share, customer satisfaction, and profitability, and take proactive measures to optimize product performance and address any deviations from targets.

Continuous Improvement and Innovation

• Foster a culture of innovation and continuous improvement within the product development team, leveraging feedback, lessons learned, and technological advancements to enhance product offerings and maintain a competitive advantage in the EV sector.
• Foster collaboration and knowledge sharing among team members, leveraging cross-functional expertise and external partnerships to drive innovation and problem-solving.