Responsibilities Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram. Excellence in all kinds of search engine advertising like Google Adwords and Linkedin Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness Develop and maintain YouTube channel. Prepare online newsletters and promotional emails and organize their distribution through various channels Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments – Staying up to date with trends (including knowledge of tools and software) in all social platforms ensuring maximum effectiveness. Evaluate important metrics that affect our website traffic, service quotas, and target audience. Oversee and manage all contests, giveaways, and other digital projects. Conduct all activities required for strong online presence. Track and analyze website traffic flow and provide regular internal reports – Creating reports showcasing Web Analytics data and site evaluation.Requirements Excellent understanding of digital marketing concepts and best practices Bachelor’s degree in Marketing or relevant field/Diploma in Digital Marketing. A minimum of 2 years’ Proven experience in a digital marketing or advertising position. Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Excellent communication and interpersonal skills In-depth knowledge of various social media platforms, best practices, and website analytics. Highly creative with excellent analytical abilities. Up-to-date on the latest trends and technologies in digital marketing.Job Type: Full-timeSalary: From INR18,000.00 per monthSchedule:
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