Reliance Brands Limited Hiring for Manager Marketing at Gurugram, Haryana, India Full Time

The ideal candidate will be responsible for creating and executing our marketing strategy distribution network.

Channel & Trade Marketing

• Design and implement channel-specific marketing campaigns for distributors, wholesalers, and retailers.
• Develop POS materials, in-store branding, and promotional tools for General Trade and Modern Trade.
• Work closely with sales teams to roll out schemes, activations, and incentives aligned with brand strategy.

🔹 Distributor Engagement & Support

• Drive marketing activities to support distributor sell-in and sell-through.
• Conduct training sessions and engagement programs for distribution partners.
• Monitor distributor performance and provide marketing inputs to improve reach and sales velocity.

🔹 Market Intelligence & Analytics

• Track market trends, competitor activities, and consumer insights at the channel level.
• Analyze ROI of marketing activities at the distribution level and optimize campaigns accordingly.
• Generate reports on program effectiveness, market share improvements, and brand KPIs.

🔹 Collaboration & Execution

• Coordinate with cross-functional teams (Sales, Brand, Supply Chain, Finance) for smooth campaign execution.
• Ensure timely availability and distribution of marketing collaterals to all key markets.
• Partner with external agencies for design, print, and activation support.