Uniterrene Websoft Hiring for Sr. Seo Executive at    Kolkata, West Bengal, India Full Time

Job Description

Job descriptionWe are looking for Sr. SEO Executive responsible for managing and maintaining all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks, manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.IMMEDIATE JOINERS PREFERABLE!!! Roles and Responsibilities : 1. Perform keyword research and competitive analysis. Developing creative digital marketing strategies to meet the decided target.2. Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects.3. Optimize copy and landing pages for search engine marketing. Established capabilities in Google Analytics.4. Create a report of competitor advertising links.5. Sound knowledge of WordPress, MySQL, XHTML, CSS, jQuery and JavaScript.6. Knowledge of google analytics, web master tool, seo optimization , off & on page, Market research , Article & blog submissions , local listing , Classified posting & Content writing.7. Gather relevant optimization insights from data accumulated Webmaster tools & Keyword Tools and use it for rank/traffic improvement.8. Monitor Search Engine updates and news to stay abreast of algorithmic updates & demonstrate proven success in link building strategies.9. Develop and execute competitive and long-tail keyword strategies.10. Competition tracking and awareness of latest offerings and developments by competition.11. Ensure timely delivery of Content Requirements Sheet to the Content Writing team & monitor Content delivery to match content deployment for off-page SEO.12. Prioritize execution strategy based on revenue potential keywords.13. Identify areas of improvements and suggest changes ensuring quality traffic.14. Identify search trends & optimise site content accordingly.15. Perform ongoing keyword discovery, expansion and optimization.16. Identify spammy & low quality links.17. Research and implement search engine optimization recommendations.18. Research and analyse competitor onsite and offsite SEO strategies for better insights.19. Develop and implement link building strategy.20. Work with the development team to ensure SEO best practices are properly implemented on newly developed code.21. Work with marketing teams to drive SEO in content creation and content programming.22. Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.23. We are looking for an experienced SEO expert to lead and manage all search engine optimization strategies and delegate work to other SEO experts.24. You will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks.Desired Candidate Profile : 1. Good experience in creating content and copy for the online mediums including blogs, websites, infographics, online videos, competitions, and social media campaigns. Impeccable spelling and grammar.2. Proven SEO experience.3. Proven track record of delivering tangible results on visibility, traffic, and conversions.4. Extensive obsession in doing experiments to derive learning about what helps improve keyword rankings in this dynamic and ever-changing organic search environment.5. Experience in managing relevant SEO Tools like MOZ, Ahrefs, SEO Site Checkup, SEM Rush and Screaming Frog etc.6. Must have a local SEO strategy and plan based on experience.7. Solid understanding of performance marketing, conversion, and online customer acquisition.8. In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends).9. Knowledge of ranking factors and search engine algorithms.10. Updated with the latest trends and best practices in SEO.11. Knowledge of building high authority and quality backlinks.12. Knowledge of off-page SEO activities to increase ranking and website traffic.13. Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.Personal Characteristics: 1. Passion for SEO and internet marketing.2. Highly professional and a good team player.3. Outstanding ability to think creatively, and identify and resolve problems.4. Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.5. Ability to clearly and effectively articulate thoughts and points.6. Highly committed to his/her work with some strong interpersonal skills.7. Positive attitude and able to work independently.8. Team and deadline oriented.9. Loyalty, sincerity, humility and confidentiality required.Job Types: Full-time, Regular / PermanentSalary: Up to INR30,000.00 per monthBenefits:

• Leave encashment
• Paid sick time
• Paid time off

Schedule:

• Day shift

Experience:

• SEO tools: 3 years (Preferred)
• On page SEO: 3 years (Preferred)
• Off Page SEO: 3 years (Preferred)
• Google AdWords: 3 years (Preferred)
• PPC Campaign Management: 3 years (Preferred)